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Notes from the graph.

Field notes on B2B identity graphs, entity resolution, and the shift to AI-native go-to-market — written by the team building it. New posts most weeks.

Latest · Data

AI = Models + Data: Why the Data Layer Decides Everything

Most B2B founders obsess over which AI model to use. GraphIQ.AI co-founder explains why the data layer - not the model - determines whether AI actually works.

MD Malcolm DeLeo·Jun 24, 2026·7 min Read article →
AI Strategy

AI Narrative Fatigue

AI's next problem isn't hallucinations. It's narrative fatigue - when agentic AI produces more output than anyone can absorb. Here's what to do about it.

MD Malcolm DeLeo·Jun 10, 2026·14 min
RevOps

Context Over Quantity: Stop Doing V-Lookups at Scale

Your GTM motion needs data that thinks in dimensions, not columns. Stop doing V-lookups at scale. Your RevOps teams, your SDRs, your agents – hell, I’ll say even your prospects – all deserve better.

SF Samuel Featherstone·May 27, 2026·11 min
RevOps

RevOps, A Bloated Tech Stack, and The Knowledge Graph: Searching for Data Nirvana

Struggling with disconnected data and a bloated tech stack? Discover why RevOps leaders are turning to Knowledge Graphs to fix the "garbage in" problem, power up their AI, and finally achieve data efficiency.

MD Malcolm DeLeo·May 13, 2026·7 min
Sales

The Salesman’s Conundrum

Discover why finding the right company is the biggest hidden hurdle in B2B sales. Learn why standard Generative AI prompts fail at building reliable prospect lists and how using Knowledge Graphs to create "Capability Fingerprints" transforms your Total Addressable Market from a guess into a science.

MD Malcolm DeLeo·Apr 29, 2026·4 min
Knowledge Graphs

Why Knowledge Graphs Are the Missing Piece of Your AI Strategy

Discover why Knowledge Graphs are the critical infrastructure missing from modern AI. Learn how moving beyond unstructured data to a "digital library" approach turns generic AI summaries into trusted business intelligence.

MD Malcolm DeLeo·Apr 15, 2026·4 min
Knowledge Graphs

The Quiet Power of Knowledge Graphs: Why AI’s Unsung Hero Deserves a Closer Look

Discover why Knowledge Graphs are the missing link in the AI ecosystem. Learn how structured data solves LLM hallucinations, why "boring" infrastructure is the future of tech, and how GraphIQ is building the world's largest living business map.

MD Malcolm DeLeo·Apr 1, 2026·3 min
AI Strategy

A Layman’s View of the AI Market: The Bubble is Leaking, and That’s a Good Thing

The AI hype bubble is deflating, but that's a good thing. Discover why the future of AI isn't about the flashiest models, but the quality of data they're built on. Learn how structured data acts like the solid base of a chocolate chip cookie, making AI tools truly useful and reliable.

MD Malcolm DeLeo·Mar 18, 2026·4 min
AI Strategy

The AI Hype Cycle is Missing the Point

Stop chasing bigger models. Discover why Knowledge Graphs and structured data are the missing keys to fixing AI hallucinations and powering the next generation of Enterprise AI.

MD Malcolm DeLeo·Mar 4, 2026·4 min
The Graph Brief

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