String-matching enrichment forks duplicates and loses hierarchy. GraphIQ.ai resolves every record to a real entity, then keeps it attached to its corporate family and live signals — so your CRM reflects reality, not a fuzzy guess.
Text-match enrichment — fuzzy name lookups that fork duplicate accounts and drop the parent company entirely.
Entity-resolved enrichment — every record mapped to one canonical entity, with its hierarchy and signals kept intact.
Map each CRM account to its canonical entity in the graph.
Collapse forked records into one entity, each with a confidence score.
Add corporate hierarchy, people, and live signals to every record.
Re-resolve continuously as the graph updates — no stale fields.
Standard tools match on strings and append fields; GraphIQ.ai first resolves each record to a unique entity, so the data attaches to the right account — and its hierarchy — instead of a near-match.
The opposite. Entity resolution collapses existing duplicate records into a single canonical entity, each with a confidence score you can audit.
Any CRM you can reach by API or through Clay. GraphIQ.ai returns resolved entities and fields you write back to your records.